Promax A New Era: G.E.M.A.

(formerly Promax UK)

Why G.E.M.A.? Why Now?

In our commitment to leading the dynamic landscape of our industry, G.E.M.A. is proud to announce our expansion into new verticals including video games, sports, music, and film. This expansion is a testament to our dedication to embracing the full spectrum of entertainment marketing.

The Global Entertainment Marketing Academy of Arts & Sciences is a leap into a future where we harness our collective power. We're introducing enhanced offerings and deeper industry insights for an inclusive experience that aligns with our members' evolving needs. Education, networking, and community engagement are our pillars, ensuring each member's growth contributes to the industry's advancement.

Visit our new website to learn more about membership to the G.E.M.A. Community:


Nominations for all entries are available to view now.

Click here to see who's in with a chance.

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Learning & Development

How can we use AI to help cement our brand’s wider influence on culture?

We're partnering with Amplify to show what Worldbuilding is and how it could be key to your brand's future.

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Charity Challenge

Congratulations to ITVCreative for their amazing work on 'A Cost of Breathing Crisis'

See the work here and find out more about our partner for 2023, Music Support.

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Diversity & Inclusion

Currently exploring partners for 2023.  If you’re interested in partnering let us know.

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Planning is already under way for International Women’s Day 2024! Check out IWD 2023 below.

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Latest Work

Rebrand 2023
BBC Creative
Eurovision 2023
ITV Creative x Scope
Charity Challenge 2023
Drop your latest creative to us
and we’ll look at showcasing it to world.
Upload Here

Get in touch

Want to register interest, sponsor an event, give us some feedback, join the mailing list?