GOLD - ITV | House of Drama
SILVER - BBC/Red Bee Media | Eastenders - Who Killed Lucy? - BBC One
BRONZE - BBC/ Red Bee Media | Doctor Who 50th Anniversary - BBC One
/ 2014 Winners
PromaxBDA UK creative and marketing excellence awards 2014. Congratulations and good luck to all 2014 nominees!
1. BEST DRAMA PROMO (ORIGINATED)
2. BEST DRAMA PROMO (CLIP-BASED)
GOLD - A+E Networks UK | Vikings UK Launch
SILVER - BBC/Red Bee Media | Original British Drama - BBC Two
BRONZE - ITV | Cilla
3. BEST ENTERTAINMENT PROMO (ORIGINATED)
GOLD - ITV | I’m a Celebrity… get me out of here!
SILVER - ITV | X-Factor
BRONZE - 4Creative | Singer takes it all
4. BEST ENTERTAINMENT PROMO (CLIP-BASED)
GOLD - Comedy Central UK | South Park Season 19
SILVER - Comedy Central UK | Friends - The Evictions
BRONZE - ITV | Celebrity Juice - Juicy Family
5. BEST REALITY TV PROMO (ORIGINATED)
GOLD - MTV UK Creative | Beauty School Cop Outs Series Launch
SILVER - UKTV / Red Bee Media | The Happenings - UKTV, Watch
BRONZE - ITV | The only way is Essex
6. BEST REALITY PROMO (CLIP-BASED)
GOLD - ITV | The Sloaney Way is Essex
SILVER - A+E Networks UK | Frisky Business
BRONZE - MTV UK Creative | The Valleys Series 3 Music Video
7. BEST FACTUAL PROMO (ORIGINATED)
GOLD - 4Creative | Psychopath Night
SILVER - 4Creative| Space
BRONZE - Discovery Creative London | Shackleton Death or Glory - Discovery Channel
8. BEST FACTUAL PROMO (CLIP-BASED)
GOLD - Discovery Creative London | JFK The Lost Tapes - Discovery
SILVER - ITV | ITV Documentaries. Stories that need to be heard
BRONZE - Universal Networks International | Snapped
9. BEST SPORTS PROMO (ORIGINATED)
GOLD - 4Creative | Grand National 2
SILVER - BT Sport | Mind Games
BRONZE - BT Sport | FA Cup Final
10. BEST SPORTS PROMO (CLIP-BASED)
GOLD - BBC/Red Bee Media | World Darts Championships - D.A.R.T.S. - BBC Sport
SILVER - BBC/Red Bee Media | Anyone’s Game - Wimbledon - BBC Sport
BRONZE - BBC/Red Bee Media & Lucky Cat PP | Formula 1 Launch 2014 - BBC Sport
11. BEST CHILDREN'S PROMO (ORIGINATED)
GOLD - 5Creative | Milkshake Daddy Pig Gold
SILVER - Nickelodeon UK | SpongeBob The Complete Exseabition Silver
BRONZE - The Walt Disney Company Ltd. CEE, EM & Africa | Marvel Universe on Disney XD Bronze
12. BEST CHILDREN'S PROMO (CLIP-BASED)
GOLD - Nickelodeon UK | Monster Half Term
SILVER - The Walt Disney Company Benelux |Disney XD Ranger Animal News from Emmen
BRONZE - BBC/Red Bee Media | CBBC Heritage
13. BEST LEISURE & LIFESTYLE PROMO
GOLD - 4Creative |Crufts
SILVER - BBC/Red Bee Media |Bake Off World Cup Moment - BBC One
BRONZE - Discovery Creative London | Robson Green: Extreme Fisherman - Quest
14. BEST FILM PROMO
GOLD - 4Creative | Flim 4 Claps
SILVER - Liberty Global | Virgin Media - Can You Do This?
BRONZE - 4Creative | Frightfest
15. BEST NEWS & CURRENT AFFAIRS PROMO
GOLD - BBC World News (Global News Ltd) | My Breaking News Moment: Lyse Doucet
SILVER - BBC World News (Global News Ltd.) | My Breaking News Moment: Anne Soy
BRONZE - Discovery Creative London | Megastorm - Discovery Channel
16. BEST GRAPHIC DESIGN OR ANIMATION PROMO
GOLD - BBC & RKCR/Y&R | Winter Olympics
SILVER - Discovery Creative London | Shackleton Death or Glory - Discovery Channel
BRONZE - BBC/Red Bee Media & M-I-E | BBC Radio 4 - Funny
17. BEST DIRECT RESPONSE PROMO
GOLD - UKTV / Red Bee Media | Jonathan Creek - Drama Channel Retune - Drama
SILVER - Discovery Creative London | Cars That Rock Competition
BRONZE - ITV | ITV Local Heroes
18. BEST PROMOTION FOR A WEBSITE OR INTERACTIVE SERVICE
GOLD - 4Creative | Short Shorts
SILVER - BBC / Karmarama | BBC Playlister
BRONZE - 5Creative | Demand 5 Origami
19. BEST FOREIGN LANGUAGE PROMO
GOLD - TNT Broadcasting Network | Racoons
SILVER - TNT Broadcasting Network | Selfie
BRONZE - Universal Networks International | Syfy Imagine
20. BEST SEASON OR STUNT PROMO OR CAMPAIGN
GOLD - Liberty Global | Great Movies Music
SILVER - 4Creative | Sochi
BRONZE - BBC/Red Bee Media | Doctor Who 50th Anniversary - BBC One
21. BEST LONG FORM PROMO
GOLD - Turner Broadcasting | Musicals Mash-up
SILVER - Dunlop Goodrich | ‘The Ultimate Stage 2’
BRONZE - AMC Networks | Welcoming AMC
22. BEST SPONSORSHIP
GOLD - FOX Creative UK | A Million Ways to Die in the West
SILVER - Produced by Disneymedia+ | LEGO Marvel Stunt Doubles
BRONZE - Channel 5 / PPC / DARE London | Channel 5 Family Movies Sponsored by Tetley
23. BEST ON-AIR IDENT CAMPAIGN (IN-HOUSE)
GOLD - 4Creative | Alternative Voices
SILVER - National Geographic Channel | NGC In-situ Idents
BRONZE - Turner Broadcasting | CN Halloween Doughnuts
24. BEST ON-AIR CAMPAIGN (OUT-OF-HOUSE)
GOLD - 4Creative | Film 4
SILVER - Viasat Creative Services | Viasat TV1000 Idents
BRONZE - CITV | CITV “C” Things Idents 2014
25. BEST LAUNCH PROMO OR CAMPAIGN
GOLD - Liberty Global | Great Movie Music
SILVER - BBC / Red Bee Media | Doctor Who 50th Anniversary - BBC One
BRONZE - 4Creative Short Shorts
26. BEST POSTER OR OUTDOOR
GOLD - BBC Wales | Dylan Thomas 100
SILVER - 4Creative | Utopia 2
BRONZE - UKTV / Red Bee Media | Perfect Storms - UKTV, Yesterday
27. BEST ON-AIR MEDIA PLANNING
GOLD - MTV | Geordie Shore
SILVER - ITV | World Cup
BRONZE - GOLD (UKTV) |Monty Python Live
28. MOST INNOVATIVE USE OF DIGITAL
GOLD - BBC/Red Bee Media | Sherlock Interactive - BBC One
SILVER - BBC / Red Bee Media | The New Doctor Lands - YouTube Game
BRONZE - BBC / Red Bee Media | Doctor Who 50th - BBC One
29. BEST SCRIPT OR COPY
GOLD - BBC & RKCR/Y&R | Winter Olympics
SILVER - Turner Broadcasting | Conano
BRONZE - MTV UK Creative | MUSIC MATTERS
30. BEST USE OF SOUND DESIGN - sponsored by Gargantuan Music
GOLD - Liberty Global | Virgin Media - This is Awesome
SILVER - Lucky Cat Post Production | Tinker Tailor Soldier Spy
BRONZE - ITV | ITV Documentaries. Stories that need to be heard
31. BEST USE OF MUSIC - sponsored by Universal Production Music
GOLD - Liberty Global | Virgin Media - This is Awesome
SILVER - Liberty Global | Virgin Media - Keep Up
BRONZE - BBC & RKCR/Y&R | Commonwealth Games
32. BEST USE OF DESIGN
GOLD - NBC Universal International | Terribly Good Movie Season Teaser
SILVER - MTV UK Creative | MTV Kick Off
BRONZE - M-I-E | BBC Radio 4 - Funny
33. BEST USE OF EDITING
GOLD - 4Creative | Grand National 2
SILVER - 4Creative | Film 4 Claps
BRONZE - BBC & RKCR/Y&R | Commonwealth Games
34. BEST USE OF DIRECTION
GOLD - ITV | House of Drama
SILVER - 4Creative | Grand National 2
BRONZE - ITV | Where the entertainers live
35. BEST USE OF HUMOUR - sponsored by Funky Junkies
GOLD - 4Creative | Mini in Chelsea
SILVER - Turner Broadcasting | Conano
BRONZE - Comedy Central | World Cup Campaign
36. SOMETHING FOR NOTHING
GOLD - A+E Networks UK | A Town & Country Murder
SILVER - Discovery Creative London | Web of Lies - Investigation Discovery
BRONZE - Turner Broadcasting | Jampire
37. BEST CHANNEL IDENTITY
GOLD - 4Creative | Film 4
SIVEVER - DixonBaxi | UKTV Gold Rebrand
BRONZE - 4Creative | E4
38. BEST CROSS-MEDIA CAMPAIGN
GOLD - BBC / Red Bee Media | Doctor Who 50th Anniversary - BBC One
SILVER - ITV | Prey
BRONZE - BBC / Red Bee Media | Doctor Who Series 8 - The New Doctor Lands - BBC One
39. BEST ON-AIR CAMPAIGN - CHANNEL PROMOTION
GOLD - UKTV / Red Bee Media | UKTV Gold 21st Birthday - Gold
SILVER - BBC World News (Global News Ltd) | My Breaking News Moment Campaign
BRONZE - 4Creative | Born Risky
40. BEST ON-AIR CAMPAIGN - PROGRAMME PROMOTION
GOLD - BBC / Red Bee Media | Abstract Art Season - BBC Four
SILVER - BBC & RKCR/Y&R | Winter Olympics
BRONZE - UKTV / Red Bee Media | Suits Season 3 - UKTV, Dave
41. BEST NEWCOMER
GOLD - Red Bee Media | Charlotte Humphreys
SILVER - Red Bee Media | Andy Evans
BRONZE - ITV | Nicola McBride
42. CHANNEL OF THE YEAR
GOLD - ITV
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