Marco Giusti

NBCUniversal International

Senior Vice President, Creative

Marco Giusti is Senior Vice President, Creative, NBCUniversal International (NBCUI). Based in London, he is responsible for the creative strategy and evolution of NBCUniversal International Networks and Studios (the portfolio of channel brands outside the U.S. and the production division) – in addition to the company’s corporate brand.

Since joining NBCUI in 2012, Giusti has led award-winning rebrands for a number of the channels in the company’s portfolio. In 2013/4, the global refresh of Universal Channel in 103 countries won numerous international awards, including a Gold PROMAX Global Excellence Award.

In 2014/5 Marco and the in-house Creative & Marketing team led the repositioning and rebranding of both DIVA and Studio Universal. In 2016, he oversaw the creative execution of NBCUI’s next-gen reality SVOD service that’s uniquely integrated with social media, hayu.

Giusti’s remit includes leadership of an LA- based creative team responsible for the creation of the international promotions and campaigns for E! Entertainment Television and Telemundo Africa.

Before joining NBCUniversal, Marco was Vice President of Programming and Marketing, EMEA for Warner Bros, where he successfully developed and launched the Warner TV and Warner Films subscription on-demand channels on over 30 platforms.

Prior to this, he was Creative Director for a number of interactive platforms and one of the original founders of Tarantula, the award winning European production network.

Giusti has won numerous awards including a BAFTA and EMMY for his work developing and designing pioneering on-demand television channels, and for his leading product and interface design work.