Our first workshop about AI, where the aim is to guide and inform, to create a solid foundation from which to build a deep(er) understanding of AI: its benefits and pitfalls (not that robots are coming to kill us, take our jobs, sci-fi imagined pitfalls but real pitfalls) such as licensing and IP issues that will set out how we incorporate AItools in our everyday workflow.

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AI Workshop

Join us for our first talk about AI where the aim is to guide and inform; to create a solid foundation from which to build a deep(er) understanding of the potential of AI

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International women's Day

Celebrate International Women's Day in style at Wonder Women Live! Hosted by Founder of Wonder Women TV, Ria Hebden, who is also our Awards Host.

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Promax uk Summer party

We're keen to find a partner to help us run this in 2024 as an annual chance to socialize and bring the Promax UK community together.

If you think you could help out please reach out

Get in touch

Previous events


Promax founded

Promax is established as a non-profit association for promotion and marketing professionals working in broadcast media.



The UK's first conference takes place in Glasgow. It is an immediate success and plans are made to make it an annual event

Person holding grape fruit



A second equally successful conference is held in Leeds. Plans are hatched to incorporate an awards ceremony

1994 - 2000

Royal Lancaster Hotel, London

The conference and awards ceremony begins in earnest.

2001 -2008

The Awards - Grovesnor House Hotel, London

The conference continues on at the Royal Lancaster Hotel but the awards switch to Grovesnor House Hotel, it's home for the next 8 years


The Conference - QEII & The Mermaid Theatre

The conference begins a new life at the QEII Conference Centre before moving to the Mermaid theatre in 2006.


A new beginning

The awards move to a familiar home and it's longest running, The Hilton Park Lane, a venue that it will occupy for 10 years. Meanwhile the conference moves to Vinopolis, Borough Market.


The Conference - Various

The conference rotates between various locations including Gloucester Millenium, the Royal Institution, the British Film Institute and it's final iteration in it's current state Here East


Training & Events

A shift in approach to training and industry eductaion with a series of courses launched aimed at all levels and a new annual event launched around International Women's Day.


Covid - Online Awards

With the pandemic came a shift in working and like other awards ceremony a shift online. 2 years of virtual awards ensued.


The Guildhall

The awards are re-launched with a new 'deconstructed awards' approach at a new home at the Guildhall.



A new location TBA!!!!