Bootcamp Thursday
Welcome to Bootcamp Thursday from Promax UK – intensive training sessions designed to help you ramp up your creative performance.
Currently there are no Bootcamp events planned yet for 2012. Please check back soon. If you would like to suggest a topic for a future event please contact us at [email protected]
Take a look at one of our previous events…
PUK Bootcamp: Something for Nothing
Portishead once sang “You can’t get something for nothing”. Rubbish. Sign up for the next Promax Boot Camp and you’ll discover how you can spin gold from the measliest of briefs, squeeze every drop out of your puny budget and gain inspiration from some of the best, cheap-as-chips promos from around the world.
Learn how the producer and director of Shifty shot a movie in 18 days with only a hundred grand; how improvisation could be the key to creative paradise; and how a good idea… costs nothing.
3 × 45 min sessions, plus coffee breaks
Session One: Steven Hore, Creative Director Promotions: BDA
Richard Cousins, Senior Director: BDA
Doing more with more
In the current climate, our bosses expect us to perform the miracle of doing more with less. Steve and Richard argue that creating effective promos requires today’s creatives to do more with more. More insight, flair, resourcefulness, technical proficiency, balls, imagination, flexibility, preparation…
Combing an eclectic selection of low budget spots from around the world with Steve and Richard’s first hand experience of low budget promo making, this session is an inspiring and practical guide to successfully negotiating the creative challenges ahead.
Session Two: Eran Creevy, Writer and Director Shifty
Ben Pugh, Producer Shifty
Putting it all on screen
In this entertaining and interactive session, discover how the acclaimed movie Shifty was shot in just 18 days with a tiny budget of 100k (and how it made its money back at the box office in less than two weeks).
Combining war stories from the shoot with practical advice on where to spend the money (and where to cut corners), you’ll come away from this session feeling inspired and confident about handling your next micro-epic!
Session Three: Suzy Bolt, On Your Feet
Creating something out of nothing
Suzy provides creative training and development for a wide range of companies including Philips, Nike and Orange. As a member of business and brand consultants On Your Feet, she blends the practices of improvisation, psychology and anthropology to lead her clients to amazing creative results.
From her unique perspective, Suzy will deconstruct and demystify the process of idea generation; demonstrating how creatives can follow a reliable process to literally create something from nothing, time after time. In this fun, interactive session you’ll learn how to transform a brief into a decent promo script in just a few minutes (because hey, time is money, right?), how you can turn mistakes into triumphs and how several brains are usually better than one.
Who should attend? Creatives and promo makers who want to raise their game
Where: BDA, 8 Marshall Street, London, W1F 7EJ
Cost: £99.00 Just 25 places are available so book now
What’s included: All sessions, coffee, complimentary entry to PUK Thursday event from 6.30pm
















